The Robots Aren’t coming. They’re Already here
AI Is Already Replacing Workers
AI is eliminating agency jobs 9x faster than predicted in 2023
McKinsey Report
Putting $16 trillion in wages at risk, including 51% of all marketing jobs
AI Is Already Replacing Workers
Brands now expect agencies to deliver twice the work in half the time
Organizations That Tap Into Generative AI and Workflow Automation Are Seeing a 4x Return On Every Dollar Spent

Stop planning your AI strategy. Start saving time and money with AI today.
We offer hands-on training that is adapted to your lines of business. GPTs, MCPs, prompt engineering. Buzz words to some, value to you after we 10x your best people and level up your junior staff.
You’re Using 10% of Your AI’s Potential
What Most Agencies Do Wrong
- Manually re-use basic prompts that produce mediocre result search,
- Fail to customize AI outputs to match brand voice
- Waste hours editing AI-generated content
- Use AI tools in isolation instead of as an ecosystem
- Have no strategic framework for AI implementation
What I’ll Help You Achieve
- Create custom prompt systems that 10x output quality
- Build AI agents that work while you sleep
- Integrate AI tools into seamless workflows
- Train staff to become AI orchestrators, not operators
- Establish an AI governance system that maintains quality

The Cost of Waiting is Higher Than You Think
Client Exodus
55% of companies already report switching vendors due to AI capabilities. Clients are actively seeking agencies with AI expertise.
Drastic Value Depreciation
Agency valuations for non-AI-integrated businesses are projected to drop by 40% within 24 months.
Competitive Disadvantage
AI-powered agencies are delivering projects at 72% of the cost and 3x the speed of traditional agencies.
This Workshop Is NOT For Everyone
Who Should NOT Apply
- Theory Collectors
If you're looking for general AI knowledge without implementing real changes, there are plenty of free YouTube videos available.
- Agency Tourists
If you're not committed to your agency business and see it merely as a lifestyle choice, this intensive transformation won't serve you.
- Stubborn Traditionalists
If you're firmly against changing your agency's processes or business model, we'll both be frustrated.
- Late-Stage Strugglers
If your agency is already in serious financial distress with less than 3 months of runway, you need immediate crisis management, not transformation.
Who Is a Perfect Fit
- Strategic Owners
You run an established agency (at least $1M revenue) and are ready to make decisive moves to future-proof your business.
- Forward Thinkers
You recognize the AI revolution is happening and want to be ahead of competitors rather than playing catch-up.
- Action Takers
You value execution over endless planning and are prepared to implement changes within 30 days of the workshop.
- Growth-Focused Leaders
You're committed to growing your agency's value and are willing to invest in transformative approaches.
TARGETED DEPARTMENT FOCUS AREAS:
Leadership & Operations
Revenue model restructuring for the AI era and resource optimization
Creative & Production
AI-enhanced workflows that preserve quality while slashing costs
Business Development
New positioning and pitch strategies leveraging AI capabilities
Engineering
AI-assisted workflows to speed up engineering and QA processes
Strategy
Faster research and planning by connecting to real-time trends
Account Management
Translating customer requests into statements of work that add incremental revenue
I'm Pete Sena. While most agency owners were still debating whether AI would impact their business, I was already transforming mine. With over two decades in the trenches of agency ownership and consulting, I've weathered every storm this industry has seen. I don't peddle advice I haven't lived myself.
When I became an early adopter of Google and OpenAI's advanced language models—long before most people had heard of ChatGPT—my own creative directors laughed. They're not laughing anymore. I've built and scaled multiple agencies, made the payroll sacrifices, and faced the same existential threats you're facing now. The playbook I'm sharing isn't theory—it's the exact blueprint I've used to stay ahead of extinction.
Still Not Convinced? There’s more.
