IN PARTNERSHIP WITH FATHOM

Never Lose a Deal Because of a Missed Follow-Up Again

AI-powered follow-ups that feel personal—so you can sell more, not type more.

Upload a transcript—get a personalized, high-converting email draft in seconds.

Need a meeting note taker? Check out Fathom
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The Problem With Manual Follow-Ups

No Time

Sales teams are built to sell, not draft emails. Writing follow-ups takes time you don’t have—slowing down your pipeline.

No Consistency

Some prospects get follow-ups, others don’t. Without a system, deals slip through the cracks.

No System

CRM notes, call transcripts, scattered action items—it’s all there, but pulling it together into a strong follow-up? That’s the missing link.

Why Follow-Ups Matter

The difference between a closed deal and a lost lead? A great follow-up.

Pipeline Momentum

The fastest way to lose a deal? Letting the conversation stall. Timely follow-ups keep leads engaged and deals moving forward.

Relationship Building

Most deals aren’t won on the first call. Consistent, personalized follow-ups build trust and position you as the obvious choice.

Higher Close Rates

Sales reps who follow up within 24 hours close more deals—yet most don’t. Sales Relay makes it effortless to follow up at the right time, every time.

That's why we built SALES RELAY

Your Follow Ups On Autopilot

Turn every sales call into a high-converting follow-up—automatically.

01.

Your Sales Calls, Captured

Sales Relay listens to your sales conversations, processes transcripts, and extracts key action items—so nothing falls through the cracks.

02.

AI-Generated Follow-Ups, Ready in Seconds

Our AI crafts personalized, high-converting email drafts using CRM data and past interactions. No more manual writing, no more lost momentum.

03.

One-Click Approval in Slack

After Slack approval, we'll build out a full newsletter. You can approve or request re-writes directly in Slack. Approved drafts are auto saved in your Google Drive.

You Close the Deal. We Handle the Follow-Ups.

With Sales Relay you’ll:

  • Never forget a follow-up—Every sales call turns into a ready-to-send email.
  • Work with your stack—Seamless integrations with Slack, Gmail, Outlook, and CRM.
  • Cut the busywork—AI writes, you approve, and deals keep moving.
  • Pay only when you use it—No wasted spend, just smarter follow-ups.
  • Stay in control—Nothing sends without your review.

Built for Sales Pros, by Sales Pros

"You know the feeling—great sales call, prospect is interested, and then… nothing. No time to follow up properly, deal goes cold. I built this because I was tired of losing deals to bad timing. Now, follow-ups happen instantly, and sales teams love it"
Grant Hushek

GrantBot Founder

Turns Conversations into Conversions

Starter

Generate weekly newsletters using your existing call transcripts

$99

/ Month

What’s included:
  • Weekly topic suggestions
  • AI-generated newsletter drafts
  • Google Drive integration
  • 1 hour of automation consultation
MOST POPULAR

Pro

Tailor your content for your audience

$199

/ Month

What’s included:
  • Everything in Starter
  • Custom audience keyword fine-tuning
  • Custom workflow design in Slack
  • Priority Support in Slack

Enterprise (Fleet) Plan

Leverage call transcripts in your CRM and project management tools

Custom Pricing

What’s included:
  • Everything in Pro Plan
  • Full team onboarding
  • Advanced NLP customisation
  • Unlimited automation consulting
  • Dedicated Account Manager

All plans come with our 30-day money-back guarantee. Try Letterly risk-free!

Frequently Asked Questions

What is Sales Relay, and how does it work?

Sales Relay is an AI-powered follow-up automation tool that transforms your sales calls into personalized email drafts. It integrates with Slack, Gmail, Outlook, and your CRM, so you can approve and send follow-ups in one click—no manual writing needed.

Can Sales Relay integrate with my CRM?

Yes! Sales Relay seamlessly integrates with major CRMs like HubSpot, Salesforce, and Pipedrive. It pulls relevant context from past interactions, ensuring your follow-ups are always accurate and personalized.

Will AI-generated follow-ups sound robotic?

No! Sales Relay is designed to mimic your tone and style using past emails and CRM notes. You’ll get context-aware, human-like drafts that you can edit before sending—so every message feels authentic.

Can I cancel anytime?

Yes! Sales Relay operates on a flexible, usage-based billing model—so you only pay when you opt-in to a follow-up draft. No long-term commitments, no hidden fees.

What industries is Sales Relay best for?

Sales Relay is ideal for B2B sales teams, agencies, and service-based businesses that rely on consistent follow-ups to close deals. Whether you’re in SaaS, consulting, or professional services, timely follow-ups give you a competitive edge.

Fast Follow-Ups = More Closed Deals.

No more lost deals

Book a Demo to See How You Can Close More Deals and Grow - Faster